Kim Kardashian, known for her role in reality TV and successful businesses, has unveiled her latest SKIMS Swim 2024 campaign. Captured by renowned photographer Nick Knight, Kim exudes summer glamor in the stunning images.
The collection features a variety of swimwear styles, from bold bikinis to sophisticated one-pieces and chic cover-ups. Each garment, showcased through Knight’s lens, displays vibrant colors like deep reds, classic blacks, and exotic snake prints.
Kim Kardashian for SKIMS Swim 2024 Ad
The campaign, styled by Carine Roitfeld, focuses on simplistic elegance, allowing the swimwear to take center stage. This approach highlights SKIMS’ distinctive style, emphasizing comfort mingled with high-fashion charm.
Kim’s beauty aesthetic perfectly complements this minimalist style. With wet hair and a sun-kissed makeup look, she embodies the essence of summer beauty. The price range of the collection, from $36 to $94, ensures that these stylish swimwear pieces are accessible to a wide audience.
This strategy is not new to Kim Kardashian, who has previously combined luxury with accessibility in her Stretch Satin collection and featured as the face of the Balenciaga Closet campaign.
Image Source: Kim Kardashian @ Instagram