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YOOX Proposes Sunny Summer Beach Style


As we head into the sunny summer days, YOOX steps forward, taking a fresh approach to beachwear. With a keen eye on playful vibrancy and color, they’re setting the mood for the season. At the center of it is model Louis Joseph, who is as effortless as a summer breeze in this featured edit.

Underneath the bright sun and against the backdrop of the sea, Louis embodies the YOOX beach aesthetic. The clear skies, sandy beaches, and warm waters are a vivid canvas for the assortment of carefully selected outfits.

YOOX Summer 2023 Beachwear

This selection highlights ultra-soft, feather-light materials that take cues from the sunset’s spectrum of colors. The palette sways between soft peaches and pinks, oranges, and yellows, leading up to the deep indigo of the closing day. YOOX certainly makes a compelling case for outfits that mirror the gorgeous views at the beach.

In terms of brands, YOOX pulls out all the stops. It includes pieces from some of the most sought-after labels, such as Balenciaga, Dries Van Noten, and Gucci. The line-up consists of versatile items spanning hats and slides to swim shorts. It’s a well-rounded assortment that caters to many styles, promising to keep the YOOX customer looking chic even when they’re lounging on the sand.

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