Ralph Lauren’s Purple Label has introduced its Spring-Summer 2024 collection with the ever-stylish Lucky Blue Smith as the face of their campaign, captured by the lens of Arnaldo Anaya-Lucca. This campaign offers an exclusive glimpse into the brand’s luxurious formal attire that merges classic sophistication with a modern twist, resulting in ensembles that feel both refreshingly current and reminiscent of a bygone era.
Elegance Redefined with Ralph Lauren Purple Label Evening Wear
The series brings forth a line of sleek, well-fitted tuxedos, curated by Tom Stables. Showcasing elegant shawl and peaked lapels, these tuxedos are perfectly matched with pristine white dress shirts and classic bow ties.
An eye-catching feature is the striking ivory double-breasted jacket, impeccably paired with a contrasting black bow tie and pocket square for a statement look.
This collection’s outerwear offerings include sumptuous long, double-breasted jackets and velvet blazers that are sure to turn heads at upscale soirees. Precision-crafted dress footwear and carefully-selected pocket squares underscore Ralph Lauren Purple Label’s dedication to detail.
The campaign’s black-and-white imagery artfully evokes the sophisticated essence of Ralph Lauren’s evening wear. Echoing the suave aesthetic seen in the Ralph’s Club fragrance campaign, where Lucky Blue Smith also featured prominently, the images convey an air of classic refinement and lasting sophistication unique to the brand.
Image Source: Andrea Raffin / Shutterstock
